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  • going live

    What I Learned from “Going Live” for 30 days

    Most social media platforms now have a feature that allows users to publish live videos. In April of this year, I took part in a challenge in order to push my boundaries and get outside my comfort zone. The challenge in April was to go live on Facebook every single day of the month. Most of the time I used my phone, but occasionally I would also use the webcam on my computer. Along the way, I learned a a lot about going live and now I want to share what I learned with you.

  • attribution theory

    Attribution Theory in Business and Children with Amy Kines

    Amy Kines from Ready Aim Teach discusses attribution theory and it’s application to everything from employees to schoolchildren…

  • diversifying your social media

    Diversifying your Social Media with Brian Loebig

    Today’s guest is Brian Loebig of Loebig Ink. Brian and I talk about what’s going on in the world of social media marketing and how you can use it to put your customers first.

  • personalization

    Appealing To Your Visitor’s Palate: Menu-Driven Website Personalization

    Bring more traffic to your website by customizing the experience of the customer visiting your site. Here are four steps on how to market your products and services with a menu-driven website for better personalization.

  • lead magnets

    Lead Magnets: Landing Clients with Exclusive Content

    Draw in more leads with better valuable content that drives lead magnets to your business. Does your website have a marketing strategy that lands the right clients with popular content?

  • hire

    Hire Like a Boss with Talmar Anderson

    Today’s guest is Talmar Anderson from Boss Actions. Talmar and I talk about the challenges many businesses face in hiring employees and in switching their mindset from business owner to “boss.”

  • leads,prospects,sales

    When A Lead Calls YOU, a.k.a. “What To Do When Your Phone Makes A Funny Ringing Sound”

    When a potentially big client calls you, take the right actions toward gaining those business prospects and maximizing your sales. Here is what to do when you want to turn leads into loyal customers.

  • franchise

    Franchises are more than fast food with Stephanie Lewis

    In this podcast, we interview Stephanie Lewis of the Entrepreneur's Source to discuss he franchise model of business ownership. We discuss the pros and cons of running a franchise versus starting your own business, and we talk about the personality traits that work well for certain franchises.

  • goals

    All About Goals with Asif Choudhury

    In this podcast, we interview Asif Choudhury from Bahar Consulting to learn all about setting both personal and professional goals.

  • new website

    5 Signs You Might Need a New Website

    Whether you are a start-up, small business, or big corporate company, having an updated website can boost your business. Here are five signs you may need to switch to a new website.

  • rented

    Don’t Build Your Digital Marketing House on Rented Land

    It’s a story that I have heard more times recently than I care to admit… “Facebook changed their algorithm, and now my business page is useless.” “I was using a tool to generate leads on LinkedIn, and my account was banned.” “I went from page one on Google to page 99.” “Facebook deleted my business […]

  • Video

    Why Your Business Website Needs Video Content

    Search engine optimization is far trickier than it was only a few years ago when web developers and DIY-minded business owners would incorporate keywords into website copy, stuff graphics with metadata, and enter their URLs into form fields on major search engine “tools” pages. But in this new age, video content is a significant marketing strategy businesses […]