Drip Email Marketing

4 Drip Campaigns Designed for B2B Customers Who Are on the Fence

Drip campaigns are one of the single most useful conversion tools an automated marketing team has in their toolbox. A drip campaign is usually designed to help guide a new lead down the path toward conversion by offering them a custom beginning-to-end email sequence, delivered just periodically enough to keep them engaged. Drip-campaigns maintain connection …

4 Drip Campaigns Designed for B2B Customers Who Are on the Fence Read More »